Prophet SA Spotlight: Charl van Loggerenberg

General Manager at Prophet SA, Charl van Loggerenberg, shares some of his highlights at Prophet SA thus far and tells us a little more about himself. 

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You have been with Prophet SA for 4 years this year. During this time, what have been some of your highlights at the company thus far?  

I’m lucky to be surrounded by great colleagues – they are Prophet’s greatest asset.  Being able to evolve our business with the support and efforts of our team and building lasting relationships in the process, has been a highlight over the last few years. 

We’ve also made significant strides in improving our underlying technologies that drive our systems, which has been a long but worthwhile journey.   

We’ve been actively involved in an industry-wide evolution to a paperless value-chain - developing our systems to integrate with various third-party and regulatory platforms that create streamline processes for our clients. 

What do you hope to achieve in your new role as General Manager?  

One of my primary goals is to keep our staff engaged - it’s a tough and fast-moving environment and can throw several challenges at you at any given time.  We’re investing a lot of our time in building a resilient group of colleagues that can turn challenges into opportunities.  This will continue being a major focus in the immediate future. 

An additional core focus is to build a business that can grow and be agile at the same time.  This is being done by continuously investing in internal systems and processes that position our staff to offer the best possible deliverables to our clients.   

What does your job entail on a day-to-day basis: 

I’m a chameleon.  My day is dictated by whatever the business needs are – mostly staring out the window and wondering where all the fruit comes from... 

Which aspects about Prophet SA drew you to the company originally?  

Prophet is a learning-organisation – very much a living organism. From the onset, it was clear that there’s an appetite to continuously improve and experiment, which offers opportunities to all staff to become involved in exciting projects that aim to improve the business. 

What is on your wish list for the next five years at Prophet SA?  

Being able to maintain and grow our talented group of colleagues, further position our systems as a core business asset in the fresh produce industry and keep Prophet a great place to work.

Name the top three items on your bucket list.  

  1. Road trip across the US and watching an NFL game  

  2. Summer break to Europe – probably some wine tasting in France.  

  3. Being content even if I don’t get to do any of my bucket list items